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Nike Football North America



Additional Credit

Lead Support: Brian Jagodnik
Design Support: Travis Martin


Replace the existing "WIN THE DAY" Mo Center window installation with Oregon Football's new identity under coach Tabbert. Create a fresh window display that inspires fans to share their Oregon experience.


  • Refreshed Ducks football presence under new leadership

  • Increased social media exposure through the creation of "social media moment" by using the full breadth of the window as a backdrop

  • Built-in "easter egg" with the unexpected nighttime reveal of glowing content under black light

Oregon Duck Store Mo Center window at night
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