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Client

Adobe DC Studio

Role

Design Director

Objective

Drive awareness of the Acrobat Chrome extension through a :45-:60 product
overview video. The primary use of this will be the Google Chrome web store
and a.com, then secondarily in owned channels and at events such as MAX.

Successes

  • A video on the Chrome store ensures the listing stands out from competitors
    and provides a compelling overview to encourage downloads

  • Leveraged to support featured placement in Google’s web store 

  • As of October 2022, +52K views since first posted in April

Credit

Motion Designer: Lorraine Salazar
Design Support: Harben LaChica
 

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