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Client
Curaleaf x Major Bloom
Role
Design & Visualization Lead
Objective
Major Bloom is an Economic Empowerment, black-owned dispensary with
anticipated high foot-traffic that is already present within the neighborhood, and will be intensifying after the opening of Polar Park. Create an impactful, in-store brand moment to form a strong, permanent relationship, with this build-out/creative piece being a firm cornerstone.
Opportunity
This is an opportunity to present the Select brand on a high pedestal within a store that has already gained strong press coverage in anticipation of their doors opening, with the brand matching an up-and-coming urban neighborhood vibe.
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